míng​bù​zhèng​zé​yán​bù​shùn

if the name is not right, then the words will not flow

名不正则言不顺 名不正則言不順 míng​bù​zhèng​zé​yán​bù​shùn
if the name is not right, then the words will not flow
If a title or status is not proper or legitimate, then whatever is said will not sound reasonable or be persuasive; originates from the 论语 lún​yǔ

Frequency

Written text
0.038 per million

Sources

Frequency data
BCC Corpus (BLCU)