- 形象大使 xíngxiàngdàshǐ image ambassadorA person (often a celebrity) who represents an organization, brand, or cause to enhance its public profile and build a positive image.
- 形象思维 xíngxiàngsīwéi thinking in imagesThe process of thinking using mental images and symbols rather than abstract concepts; often associated with artistic creation and appreciation.
- 形象化 xíngxiànghuà to represent vividlyto make something abstract concrete or vivid; to visualize or represent through images
- 形象艺术 xíngxiàngyìshù visual artsArt forms that are visual in nature, such as painting, sculpture, and ceramics.
- 形象工程 xíngxiànggōngchéng vanity projectA construction project undertaken to improve one's image or prestige rather than to meet practical needs; often used to describe projects by officials that ignore local economic reality. Also known as [[面子工程|面子工程|mian4 zi5 gong1 cheng2]].
- 形象照 xíngxiàngzhào headshota professional portrait or photograph of a person, typically used for business, acting, or modeling purposes to represent their image
- 形象代言人 xíngxiàngdàiyánrén brand ambassadorThe face or spokesperson of a brand, organization, or company