created sense approved 冠名权/冠名權 · guànmíngquán · naming rights — "Initial import from upstream dictionary"
冠名权 / 冠名權
guànmíngquán
naming rights
The right to name a project, event, or team, usually acquired by a company through sponsorship in exchange for brand exposure.
冠名 (literal) → 冠名 · guànmíng · to name 权 (literal) → 权/權 · quán · right
Changed: simplified, traditional, gloss, definition, pinyin, variant pinyin, variants, separable parts, decomposition