zì​yàng

model character

字样 (字樣) zì​yàng
model character noun
a model or template character used as a standard for printing or calligraphy

This type of script is often used for printing ancient books.

wording noun
specific written or printed phrases, slogans, or labels appearing on a document or object

The words 'By Air' are printed on the envelope.

Frequency

Movie subtitles
0.800 per million appears in 0% of films
Written text
9.78 per million

Sources

Definitions
CC-CEDICT