The practice of using the internet and websites to promote and sell products or services

the process of promoting products or services over the internet

The series of processes within a business spanning from market research and production to advertising and sales.

Strategy where a product or brand is subtly included in media content to increase exposure and achieve advertising effects; also written as [[置入式行销|置入式行銷|zhi4 ru4 shi4 xing2 xiao1]]

a core message or appeal used to promote a product or service in a marketing campaign

marketing strategy that incorporates products or services into media content, such as films or television shows, for advertising purposes