Senses
诉求/ 訴求 appeal
· to demand, call for, or petition; a request, wish, or demand
民众通过合法渠道表达他们的利益诉求。
诉求/ 訴求 pitch
· to promote a brand or appeal to consumers; a marketing message or pitch
这支广告的诉求重点是产品的耐用性。
References
No references for this word.